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Agricultural intelligence, your way.

Tools and services for the farm, the conversation and the organisation.

Grounded in the field.

Explore the thinking, evidence and everyday decisions behind our work.

Meet Openfarms Lab.

Our people, our purpose and the principles behind our services.

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Home / Platform / Business services

One workspace for the farmers
you support.

Business services give cooperatives, NGOs, agribusinesses and extension programmes a place to know their farmers, review what the AI says on their behalf, see what is happening across a season, and keep a clear record of who did what.

Talk to us Explore the workspace
Your data, your decisionsYou choose how AI is used, what is shared and who on your team can do what.
A person can review firstDecide which AI answers are checked by your team before a farmer sees them.
Nothing happens unseenYour organisation’s audit trail records actions, including what Openfarms staff did.
Figures for your own farmersStatistics and onboarding progress for your organisation, and no one else’s.

The workspace

See the season across every farm.

The same records farmers keep in SmartFarmer and on WhatsApp come together here, so your team works from one view of what is happening.

Overview and statistics

Review queue

Conversations

Audit trail

How it fits together

Farmers, your organisation and Openfarms Lab.

Each has a clear role. Farmers keep their records and ask their questions, your organisation guides and decides, and Openfarms Lab runs the platform and the AI.

Farmers use SmartFarmer and WhatsApp. Your organisation uses the workspace to register farmers, review answers and see statistics. Openfarms Lab runs the platform and the AI assistant, and reaches your data only as your settings allow. Farmers SmartFarmer Records, photos, questions WhatsApp Questions in a chat Their farms, their choices Your organisation Register and invite farmers Review AI answers Handle cases and escalations See statistics and the audit trail Set agreements, roles and AI rules Openfarms Lab Runs the platform AI Extension Worker Message wording and delivery Support, only as you allow Reaches your data under your settings
Illustration of who does what. Support access follows each organisation’s own setting.

What is in it

Everything a field programme needs to run.

Built around the way cooperatives and extension teams actually work.

Farmers and groups

Register farmers one at a time or by import, invite them to sign in, organise groups and resolve duplicate records.

Farms, fields and seasons

Keep farms, plot boundaries, activities and observations together, and restore items deleted by mistake.

Review and advice rules

Choose which categories of AI advice need a person’s check, and keep reusable replies ready for common questions.

Cases and escalations

Route hard questions to specialist teams and follow each one to a resolution and a satisfaction check.

Campaigns

Reach groups of farmers with messages chosen from a ready list of wording that Openfarms Lab keeps approved.

Statistics

Charts for your own farmers across growth, land, crops, advice, messaging, support and engagement, plus onboarding progress.

Agreements and sharing

Record what farmers have agreed to and what your organisation shares with others. An agreement alone grants no access.

Audit trail

Search what happened in your organisation, choose the columns you need and export a signed record for a period.

Privacy requests

Handle access, correction and deletion requests, and correct a person’s details when they ask, with the reason on record.

Control and evidence

You decide. And you can prove what happened.

Responsible use of farmers’ information is part of the design, not an add-on.

Roles and permissionsInvite your team, give each person a role, and change it when responsibilities change.
AI under your rulesSwitch AI features on or off, choose what needs review, and decide whether advice content may be used to improve models.
Support only as you allowSet whether Openfarms support needs a grant from you before it can read your organisation’s data.

Enterprise data processing

Getting started

Start small, learn, then extend.

We begin with the farmers and crops you already work with, agree what to test and how success will be measured, and review the results together. An introduction does not commit either side to a pilot or a partnership.

  • Introduce your organisation and who you reach.
  • Agree the farmers, crops and regions to start with.
  • Review what worked and decide what comes next.

How partnerships work

Availability depends on your organisation’s agreement and the features enabled for your deployment. Openfarms Lab supports farm decisions; it does not replace a qualified agronomist or extension worker. Workspace drawings on this page use example data.

Part of one company

SmartFarmerOur app for farmers.WhatsApp interactionsAsk from a familiar conversation.PartnershipsWork with the people closest to the field.

Bring your field relationships
into one workspace.

Tell us about your organisation and the people you support.

Start a conversation